The 29th International Trade Fair of Technologies, Equipment & Ingredients for Bakery and Confectionery Modern Bakery Moscow | Confex 2024 will be held on March 19-22, 2024 in IEC Expocentre, Moscow. The market situation continues to change and dictate new terms, business strives to adapt to new challenges and find new solutions: manufacturers of equipment and ingredients open new activity fields, create innovative and competitive products; new markets for the export and sale of technologies and finished products appear. The exhibitors of Modern Bakery 2024 are preparing to present new and time-tested technological and raw materials solutions, declare their brands in order to find new business partners and conclude profitable contracts.

Modern Bakery Moscow | Confex is not just an exhibition, it is a communication platform that unites producers and suppliers of equipment, ingredients, innovative solutions, players of the bakery and confectionery markets and industry experts. Every year, Modern Bakery Moscow | Confex is visited by owners, technologists, engineers and other specialists of the largest bakery and confectionery industries, as well as owners of pastry shops, mini-bakeries, representatives of wholesale and retail chains, HoReCa enterprises, famous bakers and pastry chefs.

Results of Modern Bakery Moscow | Confex 2023:

• 179 exhibitors from 9 countries demonstrated their products at the exhibition.
• The exhibition was attended by 13,592 industry experts from 21 countries and 79 regions of Russia.
• 81% of the participants demonstrated their brand and new products, 79% strengthened existing business contacts, and 75% found new customers.

Who will present the solutions at Modern Bakery Moscow | Confex 2024?

Year after year, visitors of Modern Bakery Moscow | Confex underline the importance of the exhibition, where they can find the necessary partners and suppliers. Foreign and Russian manufacturers have already confirmed their participation: Abat, AOCNO, Debag, Handtmann, HDR Gida, ITECA, J4, JAC, Kumkaya, Lesaffre, Memak, Polair, Rondo, UNIFERM, WACHTEL, Wiesheu, Angel East Rus, Berta, Voskhod, Gostol-Technopool, CSM, SEMZ, Ulma Packaging, Unigra, SHMZ, Unifood and others.

In 2024, within the thematic exposition "Modern Bakery Lab", startups will present their products in the following areas: ingredients and raw materials, packaging, inventory, IT solutions. In the combined exposition, visitors will be able to find everything they need for their productions.

The future of the industry is at Modern Bakery Moscow | Confex business events

Key market changes, new trends and developments, the experience of market leaders, important scientific issues – all this will be discussed by industry experts within the business program of the exhibition.

On March 19-20, 2024, the fourth international business forum "Confex. Confectionery expertise" will be held. It is an event for top managers of confectionery enterprises. Every year the event becomes more and more large-scale: more and more professionals of the confectionery industry take part in the business dialogue, and a greater number of industry issues that are important for the market are highlighted. In 2023, the business forum was attended by 417 top managers of leading confectionery enterprises from Russia, Belarus, and Kazakhstan.

In 2024, the following sessions are planned: the development of the confectionery industry, trends in confectionery packaging, the development of offline and online retail, innovations for confectionery production, the market of ingredients for confectionery production, and the prospects for the development of healthy lifestyle production.

Traditionally, confectionery enterprises will be able to get acquainted with new equipment and ingredients in the exposition for sugar and chocolate confectionery production. Foreign and Russian leading companies have confirmed their participation in the exhibition: Betaform, Confectra, DITO, HDR Gida, Keskin Makine, Kadzama, Sakumi, Tomer, etc.

Traditionally, an extensive range of events "Bakery expertise" is planned within the exhibition, which will cover all key issues of production and sale of bakery products. The program includes symposiums, briefings, business clubs, round-table discussion, conferences and seminars for owners and specialists of bakery enterprises.

The exhibition will also include a public talk "Business of bakeries and pastry shops", an event for owners of bakeries, pastry shops and restaurants. SME representatives will share anti-crisis business development ideas, talk about new marketing and promotion channels, discuss how to solve the problem of personnel shortage in the industry and how to scale the business effectively.

Industrial and craft producers will also be interested in the practical part of the educational program – these are master classes with top chefs and pastry chefs, which will take place all days of the exhibition at specially equipped venues, and highlight new trends in the world baking and confectionery art.

An interactive communication format – the video studio "Modern Bakery ON-AIR | On-air" will be available again for participants and visitors of the exhibition. Key market players, business program speakers, and exhibition visitors are invited to the studio. Industry trends, interviews with market leaders, new developments, expert recommendations – content will be available on the exhibition's YouTube channel throughout the year.

What's new for visitors at Modern Bakery Moscow | Confex 2024?

According to Nielsen IQ, 34% of Russian retailers are set to increase their assortment in the cooking / ready-to-eat meals in 2024 (as of October 2023). In 2024, a new exposition – GOTOVO – will be presented for the first time as part of the Modern Bakery Moscow | Confex exhibition: novelties of equipment, packaging and ingredients for the production of ready-to-eat meals for retail chains, catering establishments, dark kitchen and food processing plants.

On March 19-20, as part of the GOTOVO section, the sixth conference "In-house production as a competitive advantage of a retail chain" will be held, an event for managers of retail chains production and catering establishments. Organizer — RETAIL.ru.

See you at the prime meeting place for bakery and confectionery professionals on March 19-22, 2024! Registration is already open on the website en.modern-bakery.ru, follow the link https://online.gefera.ru/eng/?EXHIBITION_ID=14202896&pcode=MB24-X6NG9